Have you already
experienced the Facebook Graph Search?
In January, Facebook
had introduced this new kind and more detailed kind of search tool. If you are
looking for photos of your friends, where they are, where and what they are
eating, this would be the right tool for you. The filtering of search term and
faster and a more fluid form.
But at this point, vast of majority do not
have the Graph Search yet. This may due to the fact that the tool is introduced
in stages and it is only available in English. Some of the users will feel
alienated with the language barrier. The Graph Search is like the “Local Search”
that we have known, but had not attracted large audience. But this had not stopped
more businesses, small or not, to take advantage of the tool.
The Graph
search relies on algorithm that engaged more users by being more interactive and
detailed on the things that they are searching on the network. Now having to
search on the graduation picture and on your high school can give you faster
results. Users will have to request first before they can have this new look in
your user account. The results from initial users will generate information before
it will be uses by the whole Facebook community.
Business
wise, this will be good news for user and engagement of fans. The demographics
of the business’ target market will be easier being observed. The breakdown
will help a lot on the marketing efforts in that particular market.
I, for one
had experienced the difference. The searching tool is fine, I could find the
photos of my friends in an instant, but one thing I do not like about the new
look is on the “Timeline” post and status because it creates a look of “I could
not find post” which is disorganized, Well maybe I could get use to it.
Like
Facebook Search Graph? You decide.
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